Marketing in Canada
Canadian marketing, advertising, media relations, sales, promotion, and communications resources.
Selling to the Canadian Government
How to get the federal government for a client.
How to get the federal government for a client.
Marketing a Small Business in Canada
Marketing techniques, public relations and specific activities to promote your Canadian small business, online and offline. From Susan Ward, About Small Business Canada.
Marketing techniques, public relations and specific activities to promote your Canadian small business, online and offline. From Susan Ward, About Small Business Canada.
The Marketing Plan
Planning promotion activities and targeting potential customers as specifically as possible is key to marketing success. From Susan Ward, About Small Business: Canada.
Planning promotion activities and targeting potential customers as specifically as possible is key to marketing success. From Susan Ward, About Small Business: Canada.
Strategic Marketing for Small Businesses
Includes a diagnostic tool to help small and medium businesses in Canada assess and improve their marketing capabilities. From Industry Canada.
Includes a diagnostic tool to help small and medium businesses in Canada assess and improve their marketing capabilities. From Industry Canada.
Canadian Code of Advertising Standards
Basis of advertising industry self-regulation in Canada. Covers topics like price claims, bait and switch, and advertising to children.
Basis of advertising industry self-regulation in Canada. Covers topics like price claims, bait and switch, and advertising to children.
News Release Builder
For help with the basics of creating and sending news releases, the CanadaOne site has a five-step workshop that lets you build a news release online.
For help with the basics of creating and sending news releases, the CanadaOne site has a five-step workshop that lets you build a news release online.
SignPost
Don Coggan systematically leads you through registering a Web site with search engines and directories.
Don Coggan systematically leads you through registering a Web site with search engines and directories.
Writing Better Proposals
Prepared by Public Works and Government Services Canada, these tips are appropriate for all RFPs.
Prepared by Public Works and Government Services Canada, these tips are appropriate for all RFPs.